Millions of emoticons are torn from their natural habitat and killed daily. Email, Instant Messaging (IM) and Short Message (SMS) users are responsible for the majority of this senseless slaughter.
The founder of the Emoticon Conservation Park - Kimble has long held a concern for the plight of the emoticon species. Since the discovery and use of the first emoticons back in the 1980s he has been worried about their overuse. A long time supporter of farmed emoticons he decided to setup the first Emoticon Zoo in 2007.
If we don't do something to save these creatures now they may not be around for future lego pieces to enjoy.